Nootropics for Memory

A healthy working memory is critical for the success of your business, but how can you keep your cognitive function at its peak?

Memory, like all other cognitive abilities, peaks at a certain age then naturally starts to decline. In the elderly, this may manifest in age-related cognitive diseases, such as dementia. For the general population, however, all it means is that your ability to effectively organise and remember day-to-day tasks slowly, but steadily, decreases.

This effect may be barely noticeable for most people, but not for the innovators, entrepreneurs and high-power business owners out there. When you’re (pushing) to grow your start-up company or freelance career, your ability to function at peak cognitive performance is critical for your success.

Keeping your working memory sharp is essential for effective time management, so you can utilise your skills and resources to their full potential. Nootropics for memory harness the power of naturally occurring substances which, when taken daily as part of a healthy lifestyle, can noticeably boost your memory and retention skills in as little as a few weeks.

Can nootropics really improve your memory?

Natural substances and herbal extracts such as Gingko biloba, Bacopa monnieri, phosphatidylserine, gotu kola and Rhodiola rosea have been shown to boost working memory, improve concentration and alertness, and enhance learning and intellect. When incorporated into a personalised daily dose of specially selected nootropics, these powerful natural medicines can optimise your overall cognitive performance, helping you on your way to success.

Nootropics for Memory

Gingko Biloba

Gingko biloba extract (GBE) is a botanical substance derived from the dried leaves of the Gingko biloba tree. This powerful adaptogen has been shown to improve working memory across a number of different studies, and is rapidly gaining popularity in Europe and North America as a treatment for age-related cognitive impairment.

In one trial [1], participants improved their performance in working memory tasks after just 14 days of taking GBE. If taken daily to supplement a healthy, balanced diet, this herbal extract could have the potential to enhance your professional performance by pushing you towards peak cognitive ability.

Bacopa monnieri

Bacopa monnieri is a herbal plant widely used in Ayurveda, an ancient herbal Indian traditional medicine, where it has been used as an aid for memory and intellect for at least 3000 years. This herbal nutraceutical is native to Australia, Southeast Asia and the tropical and sub-tropical regions of Asia, Africa, and North America, where it grows in marshlands up to altitudes of 1500 m.

When put to the test in clinical trials, Bacopa monnieri was found to have a range of beneficial effects on memory and cognitive function [2]. These include improved memory performance, decreased forgetfulness, and boosted memory acquisition and retention.

Gotu kola

Gotu kola (AKA Asiatic pennywort) is a herbal creeper native to Asia, where it has been utilised for its wound-healing, anti-inflammatory and memory enhancing properties since ancient times.

Studies into the effects of gotu kola on cognitive function [3] have found that the herb improved working memory, attention, concentration, information processing speed and alertness. As a result, this nootropic has the potential to significantly enhance your productivity when taken daily as part of a balanced diet. By boosting your memory, concentration and alertness, gotu kola can help to make sure that every hour you spend on the job counts.

Rhodiola rosea

Rhodiola rosea (AKA golden root, arctic root or roseroot) is a medicinal plant widely used to stimulate the central nervous system (CNS). Research suggests that this powerful adaptogenic root could benefit cognitive function, memory, learning and attention [4], resulting in improved alertness and fact retention. This is further supported by a meta-analysis of 36 studies [5] which found that R.rosea can improve learning and memory function via a wide range of mechanisms. When incorporated into a daily nootropic stack this potent herbal medicine can sharpen and focus your memory, boosting both your productivity and earning potential as a result.

Panax ginseng

Ginseng is a potent nutraceutical that has been used in Korean traditional medicine for over 2000 years. Not only does the root of this plant have powerful antioxidant, anti-inflammatory and immune-stimulating properties, but it has also been found to enhance working memory, attention and overall cognitive function [6].

One study [7] into the effects of ginseng supplementation found that this herb can also have long-term benefits for cognitive function. When taken over a period of 5 years, Panax ginseng could help to protect against age-related cognitive decline. Panax ginseng is one nootropic that may, therefore, help to preserve your memory for longer, no matter how hard you push yourself to succeed.


Phosphatidylserine is a type of phospholipid (a vital component of the cell membrane) that is most commonly found in the brain, and is vital for healthy cognitive function. Phosphatidylserine has been found to support the formation of memories, the consolidation of long-term memory, learning, attention, information recall, memory retrieval and concentration [8]. A soybean-derived analog of phosphatidylserine has also been shown to improve memory function [9].

In short, this phospholipid is essential for maintaining peak cognition and memory function. For the busy freelancer, this can make a significant difference to your productivity; after all, work flows far more smoothly when you don’t need to constantly stop to remind yourself of forgotten tasks and facts.


As the driving force behind your business, it’s essential that your mind stays sharp, focused and flexible. An unreliable memory can kill your productivity, especially when you have a heavy workload to manage and organise. Forgetting a critical task can easily be the downfall of any independent business boss, no matter how driven; so, how can you beat age-related memory decline to make sure your cognitive function never waivers?

When used as part of a balanced diet and healthy lifestyle, nootropics can make significant and noticeable improvements to your working memory. By facilitating memory formation, retention and recall, nootropics for memory can promote peak cognitive health and performance, allowing you to increase your productivity as a result. Gingko biloba, Bacopa monnieri, gotu kola, Rhodiola rosea, Panax ginseng and phosphatidylserine are all nutraceuticals with the power to enhance memory – and the science to back them up!


You can find external sources referenced in the article below:

[1] Silberstein, R., Pipingas, A., Song, J., Camfield, D., Nathan, P. and Stough, C. (2011). Examining Brain-Cognition Effects of Ginkgo Biloba Extract: Brain Activation in the Left Temporal and Left Prefrontal Cortex in an Object Working Memory Task. Evidence-Based Complementary and Alternative Medicine, 2011, pp.1-10.

[2] Chaudhari, K., Tiwari, N., Tiwari, R. and Sharma, R. (2017). Neurocognitive Effect of Nootropic Drug Brahmi (Bacopa monnieri) in Alzheimer’s Disease. Annals of Neurosciences, 24(2), pp.111-122.

[3] Puttarak, P., Dilokthornsakul, P., Saokaew, S., Dhippayom, T., Kongkaew, C., Sruamsiri, R., Chuthaputti, A. and Chaiyakunapruk, N. (2017). Effects of Centella asiatica (L.) Urb. on cognitive function and mood related outcomes: A Systematic Review and Meta-analysis. Scientific Reports, 7(1).

[4] Dimpfel, W., Schombert, L. and Panossian, A. (2018). Assessing the Quality and Potential Efficacy of Commercial Extracts of Rhodiola rosea L. by Analyzing the Salidroside and Rosavin Content and the Electrophysiological Activity in Hippocampal Long-Term Potentiation, a Synaptic Model of Memory. Frontiers in Pharmacology, 9.

[5] Ma, G., Zheng, Q., Xu, M., Zhou, X., Lu, L., Li, Z. and Zheng, G. (2018). Rhodiola rosea L. Improves Learning and Memory Function: Preclinical Evidence and Possible Mechanisms. Frontiers in Pharmacology, 9.

[6] Yeo, H., Yoon, H., Lee, H., Kang, S., Jung, K. and Kim, L. (2012). Effects of Korean Red Ginseng on Cognitive and Motor Function: A Double-blind, Randomized, Placebo-controlled Trial. Journal of Ginseng Research, 36(2), pp.190-197.

[7] Lho, S., Kim, T., Kwak, K., Kim, K., Kim, B., Kim, S., Kim, J., Kim, T., Moon, S., Park, J., Park, J., Byun, S., Suh, S., Seo, J., So, Y., Ryu, S., Youn, J., Lee, K., Lee, D., Lee, D., Lee, S., Lee, J., Lee, J., Jeong, H., Jeong, H., Jhoo, J., Han, K., Hong, J., Han, J. and Kim, K. (2019). Effects of lifetime cumulative ginseng intake on cognitive function in late life.

[8] Glade, M. and Smith, K. (2015). Phosphatidylserine and the human brain. Nutrition, 31(6), pp.781-786.

[9] Kato-Kataoka, A., Sakai, M., Ebina, R., Nonaka, C., Asano, T. and Miyamori, T. (2010). Soybean-Derived Phosphatidylserine Improves Memory Function of the Elderly Japanese Subjects with Memory Complaints. Journal of Clinical Biochemistry and Nutrition, 47(3), pp.246-255.